In the Spotlight: Catriona Meehan, Director of Public Affairs at Omio, on the Future of Travel 

July 30, 2025

This month, we had the pleasure of sitting down with Catriona Meehan, Director of Public Affairs at Omio – our newest member at Independent Rail Retailers. From Omio’s mission to make journeys simpler, to their passion for improving passenger experiences, we got to know the company behind the app. Catriona also shared her thoughts on rail reform, travel innovation, and what Great Britain can learn from European train travel. 


Can you tell us a bit about yourself and a fun fact? 

I’m Catriona Meehan, Director of Public Affairs at Omio. I’ve worked across government and tech, focusing on how policy can actually make travel better. 

Fun fact: I grew up in Luxembourg, where you can hop on a train and be in France, Germany or Belgium in under 30 minutes. Growing up with that kind of seamless cross-border travel made it feel completely normal and it’s why I’m so passionate about making that the standard, not the exception. 

Who Is Omio and what do you do? 

Omio is a travel platform that brings together trains, buses, flights and ferries in one place. We partner with thousands of transport companies to help people plan and book journeys across Europe and beyond. 

Whether you’re heading from London to Liverpool or Berlin to Budapest, we help make the whole trip simple and seamless. 

What makes Omio different? 

Omio is designed around how people actually travel. We are multimodal, international and mobile-first. 

While other platforms focus on just flights or one provider, we showcase multiple transport modes and a plethora of travel providers. That means you can compare all your options, pick the one that works best and book it with confidence. More choice, less stress, better journeys. 

Is Innovation really the key to success in travel? 

Absolutely. Technology has changed what people expect. Mobile tickets, real-time updates, instant refunds – these are now the basics, not the bonus. 

Independent platforms like Omio are leading the way. But innovation can’t flourish unless the conditions are fair. We need equal access to fares, promotions, ticketing systems and data. That creates a level playing field where the best solutions win. 

What’s train travel like in the rest of europe? Can we learn anything? 

Train travel across Europe is mixed, but there are some strong examples to follow. Countries like Italy have opened up high-speed rail to competition and passengers have benefited from better prices, more choice and strong digital access. 

But there are also cautionary tales. In some countries, national rail companies still use their dominance to control ticketing and limit access. That shuts out independent retailers, blocks competition and holds back innovation. 

The UK has a big opportunity here. Let’s not fall into the trap of creating a new monopoly. Let’s create a system that is open, fair, focused on innovation and built around what travellers actually need. 

Are people in Britain changing how they travel? 

Yes, they are. Rail is making a strong comeback, especially for leisure. People are choosing it because it’s greener, more comfortable and often more convenient. 

They also expect the same digital experience they get from other sectors, such as retail or streaming. That means mobile-first, flexible and easy to use. We are also seeing more spontaneous trips, so travellers want quick booking and clear refund policies. That is now the standard. 

What are some of the biggest challenges for independent rail retailers? 

Right now, the biggest challenge is the system itself. As Britain moves toward a centralised rail structure, there is a risk that the public body in charge of the network also becomes the dominant retailer. 

If independent platforms are sidelined, passengers lose out. Innovation slows, choice disappears, and the system becomes less responsive to customer needs. 

At Omio, we actively work with rail operators to support their growth. We are not just competing, we help bring new customers into the ecosystem, especially international travellers, and generate demand that might not otherwise reach them. 

The solution is not complicated. Set clear rules that separate market oversight from market participation. Give all licensed platforms fair access to fares, data and aftersales tools. Then let customers decide who does the best job. 

What does rail reform mean for Omio? 

It’s a big moment with big potential. Reform could finally create a simpler, more joined-up railway that puts passengers first. For Omio, that’s exciting. We want to be part of a modern rail system that’s open, digital, and built around how people actually travel. 

But there’s also a risk. If reform leads to a system where one central body controls both infrastructure and retail, and prioritises its own sales channels, that shuts out independent platforms like ours. It limits competition, slows down innovation, and ultimately hurts the customer. 

What we need is a rail system that welcomes multiple retailers, not just one. That means clear, enforceable rules on fair access to fares, ticketing systems and aftersales. It means creating space for innovation and choice. That way, companies like Omio can keep doing what we do best: making travel better for everyone. 

What would you say to Lord Hendy? 

Build a rail system that puts passengers first. 

Make access to fares, ticketing systems and aftersales open, fair and future-proof so travellers can book where it works for them, not where they’re funnelled. 

Make a clear distinction between the body that runs the system and those who sell the tickets. You cannot have fair competition if the regulator is also a retailer. 

And finally, back innovation. If Britain wants to lead on smart, sustainable transport, it needs a system that welcomes new ideas, new platforms and better ways to travel. 


We’d like to thank Catriona for sharing her insights and passion for better travel. Omio’s focus on innovation, passenger choice and seamless journeys positions them as one of the rail retailers shaping the future, and we’re thrilled to welcome them as members at Independent Rail Retailers. Find out more about Omio here or check them out and book your next train ticket with Omio.

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More passengers, more revenue: Anthony Smith speaks at Railfuture

May 19, 2025

Last week, our Chair, Anthony Smith, spoke at the Railfuture conference on the future of regional and national rail. It was a well-informed, passionate audience – united by one goal: getting more people back on rail.

Anthony, outlined the vital role IRR members play in delivering value-for-money tickets to passengers’ and supporting businesses, charities, educational insitutions, and clubs in managing rail use and tracking carbon impact – all while powering many of the ‘white label’ platforms used by train companies.

With just 4.5% commission per ticket, 95p of every pound goes back into the system, keeping cost of sales down. Independent retailers are perfectly incentivised to grow rail usage, and a competitive retail market unlocks innovation, tech, and private investment – ultimately benefitting passengers.

As Great British Railways (GBR) becomes a retailer it is crucial that there is keen, equal competition between all retailers. A sharp, commercially driven front end will help keep GBR firmly focused on the needs of passengers.

A great session at a pivotal time. Thanks to Railfuture for organising.

To learn more about our members and what they do, head to www.independentrailretailers.co.uk/who-we-are

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Rail Reform: GBR working with the private sector

March 21, 2025

Independent rail retailers are changing the game for rail travel in Great Britain. By offering more choice, fostering innovation and encouraging competition, they’re helping to fill empty seats – benefiting both passengers and the Government.

Find out more in the latest Transport Times article.

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Cold Seat Syndrome: Why Independent Rail Retailers hold the key to rail growth

March 4, 2025

For years, the annual fare rise cycle was a triple own goal for the rail industry. The dreaded January price hikes arrived at the worst possible time – after Christmas, in the cold and dark, when commuters were already reluctant to return to work. It made for great headlines, but bad optics. 

But things have changed. Fare increases are now tucked away in March, shielded from post-pandemic scrutiny. The traditional ‘captive commuter’ market has become more price sensitive as hybrid working becomes the norm. While those who work in factories, shops, building sites and hospitals may still have to turn up every day, many of us now have more choice on when, how and even if to travel. Across the board, passengers are cannier about cost and they’re trading down: peak to off-peak, flexible to advance, first to standard.  

Meanwhile, rising cost pressures on the railway and the government’s focus on cutting expenses while increasing revenue make the need for a new approach. And the answer isn’t higher fares – it’s smarter retailing and a fair competitive market for independent rail retailers. 

Right now, rail has a huge untapped market. A recent YouGov survey found that 20% of Britons never take the train, and another 25% travel just twice a year. That’s millions of potential passengers who could be using rail – but aren’t. The tourism sector has a term for this: cold beds. Every empty hotel room is a missed opportunity – lost revenue, lost tax, lost employment. It’s the same for rail. Every cold seat is a lost journey, a missed fare, and wasted capacity. 

The rising cost of rail tickets means that we must make train travel more attractive to passengers. With the cost-of-living crisis putting pressure on household budgets, fare increases are the last thing consumers need – especially as more people return to the office. Now more than ever, the rail industry must focus on offering better value and incentives to encourage people to choose rail. 

So, how do you drive rail growth and create a better rail system that’s better for passengers and the rail industry?

The answer lies with independent rail retailers. The government has already announced the vital need of independent rail retailers and unlike traditional rail operators, third-party retailers are driven by growth. Third party retailers’ commission-based model means they are fully incentivised to sell more tickets, attract new passengers, and fill empty seats. They have made great strides in this area, as they’re perfectly incentivised to grow the market through their commission-based model and huge marketing databases.  

From tempting customers to make extra journeys to bidding for first class upgrades to splitting tickets for a cheaper fare – independent retailers are constantly on the hunt for growth. And as commercial businesses, they have a keen eye on keeping passengers happy and costs under control. But there’s even more opportunity out there: just think what they could do if they knew which trains had empty seats, both historically and in real time. 

So why not leverage private investment to do the heavy lifting? The rail industry thrives on innovation, and third-party retailers play a crucial role in driving competition, improving customer experience, and offering more flexible ticketing options.  While third-party retailers may charge a small booking fee, they often help passengers save money through tools such as split ticketing as well as personalised journey planning. These services not only improve transparency but also empower customers with greater control over their travel choices. 

Ultimately, it’s about understanding what customers want – convenience, affordability, and flexibility. By embracing competition and innovation, we ensure that rail travel remains accessible and customer centric. Choice is key, and our members are committed to providing it. By getting it right, we can create a system that works for everyone. 

It’s time to make rail retailing work for all. 

Anthony Smith, Chair at Independent Rail Retailers 

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